Tag Archives: lexus ls 500

Before the SUV craze, the definition of the ultimate luxury car was a large saloon with the sveltest exterior design, the plushest cabin you could have ever imagined, and the latest technology and gizmos. It had to also have the ability to convey authority and power everywhere it goes. The …

The year was 1983. The top brass of Toyota Motor Corporation were gathering in the board room at the company’s global headquarters in Toyota City, Japan. In the tensed meeting room, a challenge was issued by founder Eiji Toyoda. It’s called “Flagship One” and the goal was simple – to …