Opel gets ‘unfortunately horny’ at 2013 Wörthersee

Volkswagen has been attending the annual Wörthersee meeting for 15 years and it appears that rival German manufacturer, Opel has made it a habit to crash the party.

This year, they managed to steal Volkswagen’s thunder with their “unfortunately horny” guerrilla action campaign.

Opel hosted a fireworks display at the show with a hidden message. They handed out 6,000 pairs of 3D glasses to unsuspecting Wörthersee attendees. Of course, the party goers thought that they were courtesy of Volkswagen…. until they put them on during the fireworks.

It turned out that they were treated to a colourful display of Opel logos!

Needless to say, some were not amused and decided to burn the glasses in mock protest. However, many more onlookers were suitably entertained and had a bit of a giggle.

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