Home / News / Rolls-Royce Dawn – Inspired By Fashion debuts at new Melbourne showroom

Rolls-Royce Dawn – Inspired By Fashion debuts at new Melbourne showroom




Located on Swan Street in the heart of Richmond, Rolls-Royce has just unveiled their impressive lifestyle-themed showroom, the largest in the Asia Pacific region outside of China. The showroom boasts a ground-floor car showcase, while upstairs the display space plays host to six gorgeous Rolls-Royce models.

Undercover parking is provided alongside 15 long term car storage spaces set aside for exclusive customers. The showroom also features a fully stocked bar, full-service cafe and lifestyle-themed elements clad in their Bespoke lounge. The facility is also home to a Rolls-Royce Motor Cars Ownership Services Centre where qualified technicians make use of the three dedicated service bays to provide Rolls-Royce owners servicing and maintenance with an eye for detail.

In celebration of the launch, the Australian debut commenced for the Rolls-Royce ‘Dawn – Inspired by Fashion’, a Bespoke super-luxury Drophead Coupe laden with style and sophistication, the only one in Australia.

‘Dawn – Inspired by Fashion’, with its timeless style and energetic contrast presents a vibrant new way forward for Rolls-Royce Motor Cars. This is exactly why we chose to debut this car at our new showroom launch with the only example currently available in Australia,” said Bobby Zagame, Managing Director, Zagame Automotive Group at the unveiling of the new car.

‘Dawn – Inspired by Fashion’ takes a neutral canvas of Andalusian White for the roof which then has either Mugello Red, Cobalto Blue or Mandarin applied to produce a bold statement. Accentuating the lines falls to a hand painted coach-line that traces the length of the coachwork. The interior is a selection of Arctic White and Black supported by accents matching the roof colour. The black leather seats sport detailed embroidery on the headrests along with stitching and piping for the seats. The highly complicated technique to create seamless stitching can be viewed along the steering wheel producing perfect joins for the duo of colors selected for the leather trim.

The Rolls Royce Dawn – Inspired by Fashion is available for order now through Rolls Royce dealerships.

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