Genesis teases New York Concept design study

Genesis will unveil its ‘New York Concept’ at the upcoming New York International Auto Show, as Hyundai’s new luxury marque further defines its ambitious new design language, spearheaded by the recently launched Genesis G90 flagship.

A shadowed teaser image, together with a teaser film released ahead of the unveiling, hints to the elegance of the four-door sports sedan, expressing the design direction that will distinguish forthcoming Genesis products.

Manfred Fitzgerald, head of Genesis brand, said: “The New York Concept is a progressive concept car that showcases the design quality of the brand. With its expressive volumes and refined design, the New York Concept truly embodies the athletic elegance, which characterizes Genesis products.”

The Genesis New York Concept will be unveiled at the New York Auto Show which starts from March 23.